Our giving blog.

We bring creative, strategic thinking to help your organization build a healthy digital giving ecosystem.

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What is crowdfunding? A Beginner’s Guide.

What is crowdfunding, anyway? We’re all familiar with traditional fundraising. It comes in myriad forms: from humble bake sales, to sponsorship programs, to subscription programs, to dinners and giant galas. Throughout the years, traditional fundraising has been a lifeline for … Read More

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4 Simple Steps to Launching a Successful Crowdfunding Campaign.

Crowdfunding has exploded in popularity and can be successful regardless of what industry you’re in (including nonprofit). Resourceful entrepreneurs have learned that relying exclusively on traditional fundraising means ignoring a potentially massive income stream. Thanks to the power of social … Read More

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Crowdfunding Scams

Crowdfunding is great tactic to generate revenue and awareness. But like much in this world, there are people that want to exploit people’s generosity and interest. Since crowdfunding is built around trust, it gives fraudsters the opportunity to take advantage of … Read More

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Crowdfunding for Nonprofits/Charities

Before you get started, it’s important to have a good understanding on what crowdfunding is. If you need to review, please read over our blog on Introduction to Crowdfunding. The crowdfunding market primarily took off with start-up businesses using platforms … Read More

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Examples of Crowdfunding

Examples of Crowdfunding Crowdfunding is a great way to generate interest and revenue from a larger group of people. There are variety of different industries that utilizes crowdfunding, higher education, healthcare, arts and culture, museums, lower education (K-12), business, charities … Read More

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Pros and Cons of Crowdfunding

Pros and Cons of Crowdfunding Crowdfunding is:  the practice of funding a project or venture by raising many small amounts of money from a large number of people, typically via the Internet (Oxford University Press, 2018). If you need an … Read More

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Why you can’t miss out on #givingtuesday

Why you can’t afford to miss out on #givingtuesday… You have heard of Black Friday, and Cyber Monday but what are you doing about Giving Tuesday? Here is a little history about how #givingtuesday came to be a big deal.. … Read More

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How to Fund for Education

Educational institutions have many challenges when it comes to reaching their capital goals. The main challenge is for them to reach their goals without increasing the cost of education too high for their students. This is why they have so much to … Read More

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Are you Ready for Giving Tuesday?

Are You Ready for Giving Tuesday? As many of you know, Giving Tuesday is one of the most important days of the year when it comes to fundraising. The primary goal is connecting with a diverse group of people for the one … Read More

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Importance of Social Media to Crowdfunding

Audiences have moved to new online tools, new digital places. Social media is the new access point for discovery, referrals and trust building–all of which are essential for building your donor list or gaining support for your projects. Social media … Read More

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